Global Digital Brand Marketing Specialist

Candidate underwent 3 rounds of interviews and was asked to prepare an unpaid 15-slide campaign pitch for an upcoming product line, including influencer strategy and social activation budgets. Candidate presented to marketing leadership. Interviewers praised the concepts. Post-presentation, recruiter went dark. Three months later, candidate observed remarkably similar campaign messaging launched on Nike's social channels. 📋 Uncompensated Assessment Details: Comprehensive 15-slide seasonal campaign launch deck with mock creative assets and activation budgets ⭐ Ghost Severity Rating: 4.25 / 5.0 Rating Analysis: High severity rating reflecting unpaid creative spec-work exploitation (5.0), 4 completed rounds including leadership presentation (4.2), 45 days of silence (4.0), and massive community backlash (4.5). Rubric Breakdown: Silence: 4.0/5.0 | Rounds: 4.2/5.0 | Take-Home: 5.0/5.0 | Reposting: 3.5/5.0 | Consensus: 4.5/5.0 🔗 Community Discussion & Evidence: Reddit (780 upvotes, 194 comments) — https://www.reddit.com/r/recruitinghell/comments/162p71f/nike_brand_marketing_spec_work_ghost/ 🔍 Glassdoor Footprint: Active90 days. Brand marketing openings active on Nike careers site and LinkedIn across multiple quarters. Glassdoor reviews feature multiple complaints of spec-work requests and recruiter non-responsiveness.